Since retiring on April 1st — that’s 72 days ago — I’ve been trying to make the adjustment from the 9 to 5 world to one with very little structure. It’s been quite an adventure. For the first 6 weeks I experienced a kind of decompression and a sense of disorientation. Of course, the temptation is to sit back and relax. But I’m resisting it–although that hammock is pretty comfortable. Like many retirees, I don’t intend to stop working. Retirement offers me the chance to do something of value, but on my own terms. Arts Ally is a natural extension of the type of work I’ve been doing all along. At the Canada Council for the Arts I worked in communications, in particular online communications and managing operations providing grants and services for artists and arts organizations. Before leaving, I spent a significant amount of my time researching online marketing and social media trends. This was a great opportunity to learn, but it isn’t over. I will continue to explore and learn now that I have even more opportunities than ever. As I do, I will share my experiences and observations with you. Of course, my interests remain in the online communications and marketing sector, including social media, mobile and new media. And I will continue to focus on artists, arts organizations, public and not-for-profit organizations. I recently attended an online marketing event in Toronto and will attend a very special event this weekend at the National Arts Centre called Podcasters Across Borders. Stay tuned and you can follow me at the conference!
Tag Archives: marketing